Post Click Activity is simply what actions the user takes after they click your link. You may have put a huge focus on coming up with witty headlines or ad campaigns to market your site and generate traffic to your website but one of the most vital elements on your site is the aftermath of the click. Once a person clicks on your ad banner, article, infographic, video, etc. and is taken to your website, what then? Sure, you want the user to stay on your site as long as possible and you want to offer them more reasons to stay and look around. But that doesn’t cut it these days. You have to actually SATISFY the user and offer them answers to the questions they seek. It doesn’t matter if they stay on your site 30 seconds or 30 minutes, Google is paying attention to what they do when they leave your site. If Google notices a user leave your page, go back to the search results and click another listing, the user is considered unsatisfied and y...