One of the greatest tools in search engine optimization is the Featured Snippet. The featured snippet is content that Google places at the top of page one in search results to definitively answer a question. The featured snippet is usually a short answer or definition, a table or a list that Google considers to be the best quality answer for whatever the user is seeking. The reason featured snippets are so coveted is because they organically appear before all other search results on page one. They are placed within a box below paid ads but before all other search results. The aim is to answer a user’s question immediately. Featured snippet’s are also usually the first thing read out loud when a user conducts a search on a voice-enabled device such as a smart phone, smart watch, smart speaker, etc. To attempt to wrangle some featured snippets for yourself, here are a few key elements to consider… Optimal Length is 40 to 50 Words. Consider a Glos...