What Is Facebook Messenger Bot? Facebook Messenger Bots are chatbots. They help provide quick answers and execute small tasks on a company’s behalf, especially after hours. They can be a huge time-saver to customers because instead of downloading an app, making a phone call or scouring a web page, they can ask your FB messenger a simple questions and, hopefully, get a simple response back. They are nothing new and have been around for decades but chatbots for FB tend to be overlooked or under utilized. Customers need answers 24/7 and they tend to ask similar questions. You can save money by not needing after hours support staff and you can save time that would be better spent focusing on business growth instead of answering the same question for the thousandth time. True Marketing Potential? An interesting thing about chatbots is that they can actually help you formulate a better Facebook marketing strategy. You can use them to identify leads...